PARULIKA, Resa; MARTHANTI, Amas Sari; IWAN, Iwan. Pengaruh Live Streaming Dan Potongan Harga Terhadap Minat Beli Konsumen Pada Aplikasi Tiktok: The Effect of Live Streaming and Discounts on Consumer Buying Interest in the Tiktok Application. Jurnal Manajemen dan Akuntansi Cakrawarti, [S. l.], v. 1, n. 4, p. 90–100, 2026. DOI: 10.67183/jmac.v1i4.180. Disponível em: https://ejournal.ceproksi.id/jmac/article/view/180. Acesso em: 8 oct. 2026.